Sales management function at the enterprise

The definition of the essence sales management activities at enterprise is presented. list functions developed, point view on their composition revealed. content «sales market research» function as an initial in system clarified. Emphasis placed motivating employees who carry out activity and other objects that are participants process. It studied purpose planning to ensure tasks part individual structural divisions enterprise. indicated research performed most cases by a separate specialized marketing department (marketing department). concluded regulation development implementation measures based results control aimed improving its activity. noted management» concept, it worth pointing performance functions. Considerable attention paid organization activities. includes creation service, sales, delivery goods consumers, distribution channels, relations between units, etc. emphasized important planning. types plans. Such considered operative work. one accounting activities, outlined. A significant place given consideration motivational final process, which regulation, indicated. determined main can be combined into three groups: planning, organization, regulation.